Technological forces
Technology among companies nowadays is a big competitive advantage and an added value to the product an service that they provides, also is higher and complex, because the variability of this force. It is important to every organization develop and concern about this aspect for manage the future threats and obtain the greater benefit from today’s opportunities.
In this key trend, has a great opportunity to differentiate from their main 4 direct competitors which are :
Academia de Millonarios Independiente Santa fe Cafam Compensar








Social media Marketing
Nowadays, It is important to companies in order to identify the needs and trends in the markets.To make more accurate the comparison, we only take the most relevant social media services in the media.



Usage of internet business
we are going to evaluate the following aspects:
1. Interactive webpage
2. Information about the company mission & vision
3. Service for contact the company
4. Personalization of the service